ABOUT US:
adara creative is an award-winning business strategy, marketing, and design firm. We take huge pride in our discovery process and intensive solution-driven approach. We offer clear, competitive brand strategy AND a visually distinctive aesthetic execution.
On the internet, from the minute you open shop, you are on 24/7 with worldwide visibility. We support our clients with planning for international growth from day one.
Great design is built on sound and thorough business strategy. At adara creative, it is the spoke to all our processes. Business objectives always drive the design. During our discovery process, we will meticulously hash out:
YOUR INDUSTRY, YOUR GOALS, YOUR COMPETITORS,
THE MARKET, YOUR CUSTOMERS AND THEIR NEEDS.
We then translate these key drivers into compelling on and off-line experiences, across platforms, that vividly and persuasively convey:
YOUR UNIQUE VOICE, VALUE AND SOLUTION.
Great design derives from great storytelling.
Great storytelling elicits emotion and compels people to act. It’s not about being trendy, ostentatious or in-your-face. It’s about being meaningfully different to your core audience, who’s looking for a reason to choose you above the noise.
A powerful brand is one differentiator; visual recognition and response are the most automated of neurofunctions.
But combine an irresistible brand with innovative technology AND a disruptive business model – one able to venture strategically into new markets – now you have the ideal startup trifecta.
Our Capabilities
Business Strategy
International Marketing
Brand Strategy & Design
WHAT SETS US APART:
We probe, we dig deep, we ask the tough questions, we play devil’s advocate, we push back — until we get to the heart and core of what truly sets your company apart — to arrive at your unique competitive positioning.
This hyper focus and detailed attention combined with our intuitive-analytic approach enables us to get to know our clients and their markets in depth. The end result is customized solutions that are differentiated, impactful and, ultimately, more valuable.
WHO WE WORK WITH:
Our client work spans the globe. We work with Fortune 500 companies, small/medium businesses, enterprising individuals, the public sector and non-profits.
Our client list includes: NYSE Arca, CSC (Computer Science Corporation), US Dept of Commerce, banking institutions, US and EU media, law firms of all sizes, intrapreneurs, various startups, and solopreneurs (artisans, authors, creatives, makers, professionals) situated worldwide.
COMMUNITY:
We are committed to giving back to our community. We donate a percentage of our time and services to non-profit consulting and design.
If you are a non-profit dedicated to making the world a better place, we’d love to collaborate.
“Thank you! You created a brilliantly beautiful program – and became a very integral part of the 35th Annual Razzie success!”
“You have an unerring instinct for what people want to see − the visuals you made are great! Thank you for the insightful strategy, coaching and encouragement…I owe the success in large part to you.”
Since we started as a UK-Asia regional business in 1976 to when I took over in 2007, we have had the same logo and “look.” Now with global export operations and a move into consumer goods, we needed a proper brand strategy that translates globally. Call me impressed! You managed to clearly capture our core and encapsulate it into a strong brand foundation that now stands distinctly apart – a huge boost as we expand into new markets. I can’t thank you enough!